Media Influence

Published: 2021-06-29 06:43:18
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Category: Psychology

Type of paper: Essay

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Application: Media Influence
Rebecca Bauer
CRJS 6420
April 7, 2013
Walden University


Application: Media Influence
"The mass media is often the public manager's most effective method of communicating with the public" (Cohen, 2008, pg. 291). Whether or not this media coverage is positive or negative if an organization has a "hot-issue" these organizations would rather use the media for the cause. This application is going to provide an example of a public issue, the media, and the outcome of this issue. Also within this application two strategies will be provided that I believe are most effective when dealing with the media.

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