The most obvious way to find out what a person feels, thinks or does is to ask them
They can be( ),which means that there is a set of ( ) questions
Or, they can be unstructured which means that questions are developed as the interview goes along.
We will mainly concentrate on structured techniques and in particular ( )
Commonly, questionnaires require short responses and allow us to easily compare the results between one person and another and to calculate ( ).
Questionnaires and Interviews
Designing a questionnaire survey
Strengths of questionnaires
Many people can be tested ( )It is easy to generate quantitative data and easy to analyse
Used to collect large amounts of data about what people ( )as well as what they do!
Convenient - researcher does not need to be present as answers can be mailed so respondent has time to consider answers.